In the company of Text-Em-All Clif Bar, Reell, Tasty Catering and Zingerman’s.





Great, not big.
Small Giants aren't small for the sake of it. Plenty of them grow, some a lot. They just grow on purpose, on their own terms, and never trade away the things that made them worth building.
This scorecard shows you how close you are, today.
“Growth is important. But it's not everything.”
Bo Burlingham, author Small Giants
You'll be scored on six things.
So you know exactly where you're strong, and where you're drifting.
Intentional Growth
Are you choosing how you grow, or just keeping up?
Purpose & Values
Is the reason you started still calling the shots?
Culture of Intimacy
Do your people feel truly seen? When they walk in, do they feel like they matter?
Intentional Relationships
Do your customers know you by name? Do you keep your word when it costs you?
Community Roots
Would your town feel it if you left?
Financial Vitality
Could you walk away from the wrong deal tomorrow?
YOUR RESULTS
See exactly where you stand.
The moment you finish, you get an overall score, a score for each of the six areas, and the one place to focus first. Then we email you a personal PDF with practical next moves.
- Planting Roots 0 to 39
The intent is there. The foundations are still going in.
- Rising Giant 40 to 79
You're living a lot of it. A few areas are pulling you back toward ordinary.
- Small Giant 80 to 100
You're the real deal. Now it's about protecting it as you grow.
You're a Rising Giant
You're living a lot of it. A few areas are pulling you back toward ordinary.
Don’t just take our word for it, see what others have to say

The Scorecard pulls no punches. If you want become more visible, valuable and connected in your industry, this will give you your baseline.
Harmonie Becket
CEO, The Widget Company

The Scorecard pulls no punches. If you want become more visible, valuable and connected in your industry, this will give you your baseline.
Harmonie Becket
CEO, The Widget Company

The Scorecard pulls no punches. If you want become more visible, valuable and connected in your industry, this will give you your baseline.
Harmonie Becket
CEO, The Widget Company

The Scorecard pulls no punches. If you want become more visible, valuable and connected in your industry, this will give you your baseline.
Harmonie Becket
CEO, The Widget Company

